Downloads leapt by 80% in India, 75% in Germany and 110% in Turkey.

That said, some countries experienced particularly remarkable growth. The high numbers applied across all regions we measure. Health and Fitness – App Downloads up 30% Health and Fitness – App Store Consumer Spend up 30%

Health and Fitness app downloads hit 59 million during the week of Maup 40% on the weekly average for January and February 2020.Īnnual Spending on Health and Fitness Apps Nears $2 BillionĪnd now our State Of Mobile 2021 report confirms that the health and fitness sustained its impressive performance across the full 12 months. With gyms closed, people looked for different ways to get active. March was, of course, the start of COVID-19 lockdown in most regions. We tend to see consumer spend spikes follow downloads shortly after, which was true in the months after April but spend hit a global high of $185 million in August 2020, up 45% year over year. In 2020 it was April, not January, that saw the biggest spike in downloads of Health and Fitness apps globally at 276 million, up 80% year over year. It's when holiday excess and New Year resolutions inspire millions of people to get fit.īut, as we know, last year was different. If you can guarantee one thing about the Health and Fitness app market it is this: downloads will explode in January, then taper during the rest of the year.

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